The word 'Purana' means a collection of ancient sacred writings that hold powerful knowledge of the world. At Purana Skincare, we believe in skincare that is pure and designed to nourish every layer of your skin to give you that flawless captivating glow. Our formulations is the rebirth of the healing and synergistic powers of nature; rooted in thousands of years of history in the most ancient of cultures. We deeply appreciate the therapeutic wisdom that nature has given us, to scientific discoveries and modern technology, of which enables us to design a skincare line that was once only a fantasy.
At Purana, we want to bring love into your days and meaning into the world. We believe in inspiring beauty through confidence. Our ethos and our pledge to you is to create a delicate intermingling of the science of creation and the beauty that resides within you. We strive for nothing less than perfection with our products, eliminating thousands of ingredients that could have negative impact to your health while delivering optimal performance. We are obsessively clean and we believe in standards that go above and beyond what is traditionally acceptable in the skincare industry. Our aspiration is to be part of a much larger movement that promotes honesty, authenticity, generosity, and compassion.
At Purana, making an impact and serving humanity is at the heart of our brand. We will endlessly push our boundaries to balance purpose with profit. With 30% of profits dedicated to philanthropic efforts, we strive to make a lasting change. You are a part of that change by becoming part of our family.
I was born and raised in Indonesia, where the beauty of nature was my playground. Dances underneath warm trickles of the rain surrounded by colourful landscape full of flowers and plants of every hue imaginable, gave me a deep appreciation of nature's innate healing potency.
For over fifteen years, I researched some of the most nutrient dense, history-laden plants known to heal damaged and aging skin which led to an innovation that captured the attention of those who crossed my path. My deepest passion is to design a skincare line that embodied my story and illustrated the importance of well-being and natural beauty. I wanted to craft and meticulously formulate a line that is luxurious, one that would softly envelop my skin at the beginning and end of everyday. One that is simple to use yet highly effective in delivering outstanding performance for the most beautiful, healthy, and youthful looking skin.
This, I want to share with you and I want to be alongside you in this journey as we go home to the simplicity of nature, the exploration of the beauty of humanity.
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